AtT Financial Analysis Essay - 1879 Words

Abstract One of the most important objectives of the curse is that as students we should be able to make better financial decisions. Have a better understanding and ability to process and implement strategies and make successful decisions. Financial data from past periods of a company, provides a perspective for future outcomes. Investors give proper attention to different ratios. In this report I am analyzing the financial position and financial performance of AT T, a US. Telecommunication Company. The objective and conclusion of this analysis will be, if is either good or not to invest in the company. The analysis will be base on the most important ratios as, Liquidity, Profitability, and Solvency Ratios.†¦show more content†¦The company’s financial position, results of its operations and cash flows. The auditors also report that they have evaluated the internal controls system of the company and according to them there is no material weakness in its system and hence they give an unqualified opinion. The management’s discussion and analysis: 1. Reports the variance in the main income statement and balance sheet accounts and the reasons thereof. 2. Presents an analysis of performance and position in different dimensions, for example territory, products, etc. 3. Explains the impact of extraordinary important transactions on the company’s performance and positions for example BellSouth’s acquisition. 4. Discloses major uncertainties and contingencies such as litigation, etc. 5. Analyzes the past environment faced by the company, its stock performance, risks associated, etc. 6. Looks forward to the future environment facing the company and presents their plan to optimize on opportunities, minimize risks, etc. 7. Explains the changes in accounting pronouncements and their impact on the financial statements. Liquidity Analysis Liquidity represents a company’s ability to pay its short-term obligations. In the following schedule is the calculation of the ratios that are indicators of the liquidity position of a company. LIQUIDITY RATIOS -1 Current Ratio 2010 2009 Current Assets 268,488.00 268,312.00 à ·Show MoreRelatedAtT Financial Analysis1502 Words   |  7 PagesAT T Financial Analysis A company’s past performance is a good indicator of its future outlook. Investors give proper attention to different ratios. In this report I am analyzing the financial position and financial performance of AT T to conclude whether it is better to invest in the company or not. AT T Inc. is the United States largest telephone services provider. Its main business involves local, long distance telephone services, DSL internet, digital television and wireless servicesRead MoreAt T Financial Analysis Paper1013 Words   |  5 PagesATT stock as plodded along for much of the past year. The shares have largely traded sideways, missing out on the large bull-market run many stocks participated in during 2014. The company’s performance has been bolstered by a number of factors, including effective cost management, share repurchases, and traction for its latest broadband, video, and IP telephone service, namely U-Verse. But these positives seem to be mostly overshadowed by lackluster wireless subscriber trends and a myriad of bottom-lineRead More2011 atT Financial Statement Analysis9388 Words   |  38 PagesATT Inc. Financial Analysis Report BUS 624 Professor Shirley Daniels 25 March 2012 Group 5 1. VU Hong Hanh 2. LE Thi My Hanh 3. DINH Duc Thang 4. VU Ngoc Bien 5. NGUYEN Thi Thu Thuy TABLE OF CONTENTS 1 2 3 3.1 3.2 3.3 3.4 3.5 3.6 INTRODUCTION OF ATT.....................................................................................3 FINANCIAL ANALYSIS OF ATT .............................................................................4 IN-DEPTH ANALYSIS OF ATT.........Read MoreEssay on Financial Analysis of Verizon versus ATT1324 Words   |  6 PagesInvestors do avid research on multiple companies to find what company matches the investors criteria. In this paper Team C will research both ATT and Verizons financial documents. Team C will compare selected ratios, cash flow and make recommendations how both companies can manage cash flow for the future. Financial Ratio Analysis Ratio analysis are useful tools when judging the performance of a company by weighing and evaluating the operating performance (Block-Hirt). There are 13 significantRead MoreFinancial Statements Leading You Down A Disastrous Path1127 Words   |  5 PagesAre Your Financial Statements Leading You Down a Disastrous Path (And You Don t Even Realize It)? If 75% of the value of your business in NOT reflected on your financial statements, how valid is the analysis that the accountant gave you? After 30 years of being a CPA and preparing, reviewing, auditing, evaluating, analyzing and comparing financial statements, the sad truth is this: TRADITIONAL FINANCIAL STATEMENTS CAN OFTEN MISLEAD YOU AND THEY CAN TAKE YOU DOWN A DISASTROUS PATH. The problemRead MoreMultinational Capital Budgeting (External)1434 Words   |  6 PagesInternational Financial Management Dr. A. DeMaskey Learning Objectives ï  ® How does domestic capital budgeting differ from ï  ® ï  ® ï  ® ï  ® ï  ® multinational capital budgeting? How do incremental cash flows differ from total project cash flows? What is the difference between foreign project cash flows and parent cash flows? How does APV analysis differ from NPV analysis? How is the capital budgeting analysis adjusted for the additional economic and political risks? What is real option analysis? ComplexitiesRead MoreMyers, S.C. (1984). â€Å"Finance Theory and Financial Strategy†. Interfaces, 14.795 Words   |  4 PagesTheory and Financial Strategy†. Interfaces, 14. Introduction This journal explained how to bridge the gap between strategic planning and finance theory. Myers wrote this journal to explain why finance analysis had only slight impact on strategic planning, even though strategic planning needs finance. Strategic and financial analysis are not reconciled. When low net present value (NPV) projects are nurtured for strategic reasons, the strategic analysis overrides measures of financial value, andRead MoreThe Financial Crisis Of 19071660 Words   |  7 Pageswere considered full service financial institutions. In the year 1913, the Federal Reserve System was created by congress to help stabilize the financial market by acting as the lender of last resort to the banking institutions. Nonetheless the great depression still hit the economy between 1929 and 1933 which led to the stock market crash and market share value decrease by 80%. By the 1980s, the economy had stabilized again and there was increase in computer analysis, electronic information transferRead MoreVerizon vs Att1488 Words   |  6 PagesInvestors do avid research on multiple companies to find what company matches the investors criteria. In this paper Team C will research both ATT and Verizons financial documents. Team C will compare selected ratios, cash flow and make recommendations how both companies can manage cash flow for the future. Financial Ratio Analysis Ratio analysis are useful tools when judging the performance of a company by weighing and evaluating the operating performance (Block-Hirt). There are 13 significantRead MoreBlackmores1291 Words   |  6 PagesAustralian School of Business ACCT5910 Business Analysis and Valuation Lesson Plan †¢ †¢ †¢ †¢ †¢ †¢ Dot Com case study Why do we need to undertake strategy analysis? Industry I d t analysis l i Competitive strategy analysis Corporate strategy analysis SWOT analysis Australian School of Business B i Class 2: Strategy Analysis gy y Dot Com – NASDQ index from 1 Jan 1996-30 Dec 2002 School of Business B i Australian A. Why Strategy Analysis †¢ †¢ Strategy drives the actions of an organisation

Drug Abuse - 1714 Words

Addictions/Drugs Butch Brown Com/156 Mary Martin 04/21/2013 Addictions/Drugs Freedom, family, and financial security are a value to the people in the United States. Some behaviors are frowned upon, such as crime, laziness, and the use of illegal drugs. Drug abuse and addiction is not all about how much is consumed but has to do with consequences. Illegal drugs and abusers are a plague to society because of the harmful effects on the user, their families and people they associate with. Because drug addicts are always looking for a way to get their fixes and support their habit this increases crime in our†¦show more content†¦As the problem progresses problems start to develop at work and in other situations. Families should try to keep as much normal activities in their life as possible. The family needs to take care of the family in every way possible and in everything that they do. Families should make boundaries and ask for support by getting people to listen to them, and who will understand what they are going through. Little, M.A. (2010) Violence in a family can be connected to drug abuse in different ways. The National Council on Alcoholism and drug abuse states â€Å"substance abuse does not cause family violence nor does family violence lead to substance abuse,† but there is a connection and they both affect each other. The affects that drug abuse has on society is seen in many ways. It can cost someone’s work because of them taking so much time off, and not working up to their level of work. Drug abuse causes accidents and also endangers others in and around the abuser. Young children are affected in neighborhoods because they are asked to be a lookout for the drug abuser. It increases the homeless numbers. The cost it causes because of abusers serving a prison term and the state having to foot the bill, the money spent on trying to prevent drug use and abuse, and the cost of health care to an abuser. When a drug addict uses for a long period of time they may experien ce serious psychological problems because of the drugShow MoreRelatedDrug Of Drug And Drug Abuse1538 Words   |  7 PagesDrug Resistance Drug use has become an increasing problem among high schoolers and teenagers around the same age. Ever since the drug war of the 1900s, drugs have been a major problem in today’s society. â€Å"Use of drugs such as opium, morphine, and other byproducts were common in twentieth century America† (Dobkin, 1998). While most students in standard high school drug education know about the use of coca leaves in Coca-Cola and the opium trade in China, drug addiction during the century is muchRead MoreDrug Abuse1279 Words   |  6 PagesThe use of and abuse of illegal and prescription drugs are a health, social, and law enforcement problem that is affecting Americans across the country. Drug abuse is destroying the lives of many teens and adults and is also destroying families in the United States. The use of drugs is a major problem in the United States among all Americans, but drug addiction is the main cause for America s troubled teens today. Exactly what is a drug? A drug is any chemical that produces a therapeutic or non-therapeuticRead MoreDrug Abuse8640 Words   |  35 Pagesreport on ‘drug abuse’ has been made by our group to give an idea of the calamitous cause of using drugs in improper way. The report is intended to serve the purpose of providing the knowledge about drug abuse and to suggest ways to help limit drug abuse. An effort has been made on our part to include certain symptoms which indicate drug abuse. Also throughout the report, repetitive use of the drug abuse’ has been made to instate into the minds of the reader the cause of using drug abuse in an illicitRead MoreDrug Abuse And Addiction : Drugs977 Words   |  4 PagesDrug abuse/addiction Jeremy Graham May 11, 2015 Period, 5 Drug abuse and addiction Drug abuse/addiction is a major problem in Indiana that affects many individual. Several solutions such as rehab and drug classes have been tried. Yet, the best solution is taking drug classes. Many people do not understand why people become addicted to drugs or how drugs change the brain to foster compulsive drug abuse. They mistakenly view drug abuse and addiction as strictly a socialRead MoreDrug Abuse2895 Words   |  12 PagesDay against Drug Abuse and Illicit Trafficking every year. It is an exercise undertaken by the world community to sensitize the people in general and the youth in particular, to the menace of drugs. The picture is grim if the world statistics on the drugs scenario is taken into account. With a turnover of around $500 billions, it is the third largest business in the world, next to petroleum and arms trade. About 190 million people all over the world consume one drug or the other. Drug addiction causesRead MoreDrug Abuse and Prevention1510 Words   |  7 Pagesidea of prevention is to limit the availability of drugs (Hart Ksir, 2011, p. 400), but this is not essentially the best way. Addiction affects everyone. According to the National Inst itute on Drug Abuse (NIDA), substance abuse cost our nation â€Å"more than $484 billion dollars (The National Institute on Drug Abuse ).† So although you might not be directly impacted by drug abuse, as a whole your tax dollars are spent on fighting the war on drugs. Currently there are several different types of substanceRead MoreDrug Abuse On The Workplace Essay1704 Words   |  7 PagesDrug Abuse in the Workplace: The human resource topic I chose to write my research paper on is â€Å"Drug Abuse in the Workplace†. Drug abuse in the workplace is something very common that many of us will encounter at some point. Alcohol and drug abuse has a major effect on employee absence and lost productively that leaves a negative working environment. It is important a company addresses the right guidelines to keep a drug free workplace. Establishing a clear and fair substanceRead MoreDrug Abuse And Substance Abuse1658 Words   |  7 PagesThe National Institute on Drug Abuse (NIDA) defines drug abuse as, â€Å" It becomes drug abuse when people use illegal drugs or use legal drugs inappropriately.† This may include; the repeated uses of drugs to produce pleasure, alleviates stress, and/or alters or avoids reality. The perception of addiction and substance abuse has been widely known for many years, but the medical community has failed to accept and publicly this issue among it own members . Drug abuse by nurses is prevalent in today societyRead MoreInjectable Drug Abuse1488 Words   |  6 PagesMEMORANDUM INJECTABLE DRUG ABUSE: GROWING CHALLENGE IN NORTH-EASTERN PART OF INDIA FROM: AE28697 TO: Ministry of development of north east affairs, India RE: Scenario C-Health and harm reduction DATE: 19 October 2013 Introduction North-east (NE) India is connected to remaining part of India through a constricted passage known as Siliguri Corridor squeezed between Nepal and Bangladesh (Hussain, 2011). It comprises of seven sister states of Arunachal Pradesh, Assam, Manipur, Meghalaya, Mizoram, NagalandRead MorePrescription Drug Abuse And Prescription Drugs1487 Words   |  6 PagesPrescription Drug Abuse Prescription Drug Abuse has increased in an alarming rate over recent years! Prescription drug related deaths now outnumber those from heroin and cocaine combined. The abuse in prescription drugs in America goes back more than a hundred years ago. Prescription drug abuse is the use of a medication without a prescription, in a way other than prescribed, or for the experience or feelings elicited. Although prescription medications are intended to help individuals, they can

Red Bull free essay sample

What markets does Red Bull attempt to reach? How do marketing mix elements and target markets combine to form the firm’s marketing strategy? The marketing mix for Red Bull consists of the following: Product: Energy drink Price: $1. 99 (premium) Distribution: Across clubs and similar outlets, mass merchandisers Marketing Communication: Word-of-mouth to television advertising Red Bull attempts to reach extremists, sports enthusiasts, 18 to 24 year olds, women, as well as health conscious consumers, and recently age groups of 30 and above. Marketing mix elements and target markets combine to form Red Bull’s initial marketing strategy which reaches out to extremists, those who are into the adrenaline rushing sports and activities. Since Red Bull is an energy drink, this approach worked well. With the premium price and through word-of-mouth, Red Bull was able to maintain 70 percent of the market. However, as competition began to rise, Red Bull needed to market beyond the extreme market and toward age groups above 24 year olds. We will write a custom essay sample on Red Bull or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Still, competition continues to increase, and now Red Bull is expanding their target market to less extreme sports enthusiasts such as golfers, women, and health conscious consumers. By marketing toward golfers and women, Red Bull shows that anyone can enjoy their product and not just male extremists. Because consumers are becoming more health conscious, Red Bull produced their sugar-free version for those who want to watch their carbohydrates. Overall, as competition continues to increase, Red Bull’s marketing strategy has involved target market expansion as well as some product development and new advertising techniques. . What growth strategies seem to offer the most likely opportunities for the future? The growth strategies that seem to offer the most likely opportunities for Red Bull’s future are their expansion into less extreme sports and the female population. Because Red Bull is an energy drink, most consumers think that its primary purpose is to boost the ener gy of those who are hammering it out on the field, court, or wherever the action may be. However, Red Bull can be used as a simple pick me up when you’re feeling tired or just worn out. This can occur mostly in the work environment. By carrying a can of Red Bull, you can boost your energy level when it seems you’re not going to make it through the shift. Similarly, Red Bull’s initial target was not towards women. Currently, Red Bull is working on expanding their product to women who, just like men, can enjoy the boost Red Bull gives you. With the expansion of their target market, along with new advertising techniques, Red Bull can better promote their product and keep up with the competition instead of falling behind as they have been. 3. What ethical issues are faced by the company? The two predominant ethical issues that are faced by Red Bull are their choice for a target market and the uses for their drink. The specific target market in question is the 18 to 24 year olds. Red Bull has marketed to this particular group because it is comprised largely of college students. Red Bull can be used to give these college students an energy boost when they need to spend all night studying or just to have fun. The problem, however, is that the energy drink is full of caffeine and other ingredients which may prove harmful to those who consume too much at one time. Marketers of Red Bull realize that college students have a need for the extra boost of energy so they have pinpointed them for consumption of their energy drink. Critics believe large amounts of consumption may have harmful effects and this has raised many issues concerning the drink. The other issue is the use of Red Bull in alcoholic drinks. Concerns have risen regarding the mixture of alcohol and Red Bull because of the dangers associated with it. Alcohol by itself already causes numerous problems. If the energy drink full of caffeine is added to alcohol, the harm could become great. This in itself worries critics of Red Bull. Not only does the drink by itself cause concerns, but mixing alcohol with it raises even more issues. 4. As Red Bull expands to other countries, what international marketing issues must be considered? With their international expansion, Red Bull’s marketers must take into account the selection of an entry strategy and deciding on a strategic orientation. Red Bull must choose between three options for an entry strategy: exporting, direct investment, or joint ventures. For strategic orientation, Red Bull has the choice of a standardized marketing strategy or a customized marketing strategy. By choosing a standardized marketing strategy, Red Bull would develop and implement the same product, price, distribution, and promotion in all international markets. On the other hand, with a customized strategy, Red Bull would develop and implement a different targeting mix for each target market country. Like with any expansion situation, Red Bull needs to study the markets within the international countries. Just because their marketing techniques work in the United States, doesn’t mean they’ll work the same internationally. Every country is different. Every market segment is different. For instance, demand and product usage differs from market segment to market segment. Red Bull must also take into account government regulations and laws as they differ from country to country. Not only that, but Red Bull has to realize differences in consumer behavior patterns as well as competition. As Red Bull plans to expand international, there are many aspects they must take into account before doing so. If Red Bull wants to be successful, they must spend a tremendous amount of time researching all the international markets in order to become more aware of each segments needs and desires.

White privilege an Example by

White privilege White privilege is a term that has caused much controversy in America. Basically, what it boils down to is that white people have ultimate privilege without even knowing it. White people have privileged not to be judged for the actions of other members of their race. They have privilege to buy the products they need to function well and to get their needs met, like hair products and make-up. White people never have to worry about racism or that they will have to speak for the entire race. They can see themselves represented on television, in movies, in magazines and everywhere else. However, white people do not like to talk about white privilege or even acknowledge it. Need essay sample on "White privilege" topic? We will write a custom essay sample specifically for you Proceed Students Frequently Tell EssayLab support: How much do I have to pay someone to write my essay today? Essay writers suggest: Academic Papers For Sale As Rothenberg says, Perhaps there is a strong desire to deny the impact of racism because recognizing it might demand that we talk about white responsibility, white complicity, white privilege (Rothenberg 6). However, people assume that one can tell both race and ethnicity from just looking at a person, and this is impossible. Race is a social construct made by humans, and should not be a factor in making judgments about people. Human beings have used the social construct of race to determine not really who is white but who isnt. Those who are white receive all the benefits of white privilege. In the movie Crash, the benefits of white privilege are played out again and again by the characters and they way they are judged or not judged by others. In one of the very first scenes, white privilege is shown and toyed with. Two young black men are walking down the street, and when they are passed by a white couple, the white woman is visibly fearful. They discuss the episode. Anthony: Look around! You couldn't find a whiter, safer or better lit part of this city. But this white woman sees two black guys, who look like UCLA students, strolling down the sidewalk and her reaction is blind fear. I mean, look at us! Are we dressed like gangbangers? Do we look threatening? No. Fact, if anybody should be scared, it's us: the only two black faces surrounded by a sea of over-caffeinated white people, patrolled by the triggerhappy LAPD. So, why aren't we scared? Peter: Because we have guns? Anthony: You could be right. (Crash) Anthony is right in the fact that these two black men are well dressed and look like any other people on the street except for the fact that they are black. Nobody is fearful of young white men or women walking down the street. No one clutches their purses when a white person walks by. However, the movie explores this concept and then the two black men pull out guns and carjack the white couple, which leads some to believe that their theory had been right all along. It really gives the reader further excuses to judge on the basis of race. However, the concept of white privilege is clearly shown that no one cringes at Jean and her husband, well-dressed white people. The two black males correctly identify the idea of white privilege and are willing to say the words out loud, but then they go ahead and play into the stereotypes anyway. Another example of white privilege is clearly shown when the Hispanic locksmith shows up at Jeans house to fix the locks. She is still reeling from the carjacking incident, but she is taken aback by this Hispanic man with tattoos on his arms. She decides by looking at him that she wants the locks changed again tomorrow because he is a gangbanger and a criminal. Basically, she takes one look at him and decides all of this. The white couple here has the nice house with valuables to protect and the Hispanic man is the locksmith. Jean makes value judgments about him simply by looking at him, not knowing that he is an honest, family man. Jean: [rudely] Goodnight. I would like the locks changed again in the morning. And you know what, you might mention that next time we'd appreciate it if they didn't send a gang member... Rick: A gang member? Jean: Yes, yeah. Rick: What do you mean? That kid in there? Jean: Yea. The guy in there with the shaved head, the pants around his ass, the prison tattoos. Rick: Oh come on. Those are not prison tattoos. Jean: Oh really? And he's not gonna go sell our key to one of his gang banger friends the moment he's out our door? Rick: Look, you've had a really tough night. I think it'd be best if you'd go upstairs right now and... Jean: And what? Wait for them to break in? [yelling] Jean: I just had a gun pointed in my face... Rick: You lower your voice. Jean: [yelling] ... and it was my fault because I knew it was gonna happen. But if a white person sees two black men walking towards her and she turns and walks away, she's a racist, right? Well I got scared and I didn't do anything and ten seconds later I had a gun in my face. Now I am telling you, your amigo in there is going to sell our key to one of his homes and this time it would be really fucking great if you acted like you gave a shit! (Crash) Again, this is an example of the ultimate white privilege. Jean wants to act on her prejudices toward him and other members of his race without seeing anything wrong with her own actions. She doesnt understand why her husband would object to this. Being this ignorant and racist without understanding that she is ignorant and racist is the ultimate white privilege. Jean does not understand the many laws that were passed in this country to help her get where she is. These same helps were not available to Hispanics. She also does not understand that this man probably faces prejudice almost everywhere he goes. She sees herself as Rothenberg says, carrying on business as usual instead of understanding that she is perpetuating institutionalized racism. She believes that she is separated from this man because she is more intelligent and hardworking, not because she is white. This man is an extremely hard worker and an upstanding man, but she will never see past his race. Really Jeans entire character in this movie exudes white privilege. She does not associate with anyone who is not wealthy and connected, therefore, white. She treats her Hispanic maid like an animal criticizing everything she does. Her whole life is about exercise at the gym and spas and money. She has no idea about the policies in this country that made it possible for her and people like her to accumulate wealth and privilege and the fact that opportunities were not open to everyone. Either that or she knows and does not care. Her politician husband understands it better but is more than willing to use the downtrodden or play the race card in order to get votes. He wants to make his constituency think that he supports the minority issues. But it is pretty clear that he doesnt really get it either, especially when he goes home every night to that kind of luxury. Neither one of them acknowledges the role of white privilege in their own lives nor the lives of those in their social cir cle. One of the ultimate examples of white privilege is what Officer Ryan feels that he can do to Christine while her husband Cameron looks on. Because she is black or with a black man, Officer Ryan feels that he has the right to violate her because he knows he will never get in trouble for it. Cameron later on is looked at as white because he is a hard-working, educated black man. When the producer tells Cameron that one of his actors is not talking black enough on the set, this is the ultimate insult. A white person can talk any way he/she wants to. A white person can be uneducated and speak poorly or educated and speak well, but a black person must speak black English. No one acknowledges this as white privilege. Ultimately, unlike the characters in the movie Crash, white privilege needs to be acknowledged. As Paula Rothenberg says in her introduction to White Privilege: Essential Readings on the Other Side of Racism, As for the concern that looking at whiteness and white privilege wil l deflect our attention from racism, this could not be further from the truth. White privilege is the other side of racism. Unless we name it, we are in danger of wallowing in guilt or moral outrage with no idea of how to move beyond it. It is often easier to deplore racism and its effects than to take responsibility for the privileges some of us receive as a result of it. By choosing to look at white privilege, we gain an understanding of who benefits from racism and how they do so. Once we understand how white privilege operates, we can begin to take steps to dismantle it on both a personal and an institutional level (Rothenberg 3). As the characters from Crash demonstrate, there is no such thing as color-blindness. While this may be a nice dream for some, the reality of life in America is that we are hyper-aware of a persons color (not race, mind you). In fact, many times color is what is looked at to form a variety of other judgments about people. Most people do not understand why other races are not thriving in this country the way white Americans are. They do not understand the implications of the H omestead Act for Native Americans or the Indian Removal Act. They do not understand the full ramifications of slavery on the black family unit today. They do not understand that the rights of citizenship were not granted to non-whites until 1952. They do not understand what the Federal Housing Administration, the GI bill, and redlining did to enhance racism and inequality in this country. They see no reason why other races are not thriving, but all of these things and many more, play a part. Until Americans begin to understand these things, and then correct some of the wrongs perpetrated, conditions will not get better. The very term white privilege raises the hackles on peoples backs because many are so unwilling to acknowledge that it even exists. Robert Jensen, a university professor at University of Texas, was lambasted for introducing the idea of white privilege. Everyone wants to believe that we got ahead because of our own determination and hard work, but that just isnt so. Works Cited Rothenberg, Paula S. White Privilege: Essential Readings on the Other Side of Racism, New York: Worth Publishers, 2002.